To be successful, you know your business needs a good website. Should you build your own? Should you attempt to edit an out of the box template available to everyone? No matter how much you think you know about website design, a professional web design company will give you a better website. Additionally, hiring a pro also means you can save time and put it towards your ultimate goal. Making more money with your business.
Here are only 10 reasons to leave your website design to the professionals.
Time - A professional web designer will save you time
A whole lot of people know something about websites but few know enough to build a solid, optimized website.
Assuming that’s the case, it means you’ll need to spend a lot of extra time trying to figure things out. Learning anything takes a lot of time and there’s a good chance you’ll finish with a less than professional looking website in the end. If the goal is to save some money by doing the work yourself, there's a good chance you won’t save any.
Every minute you’re working on a website takes time away from what you really should be working on — developing other parts of your business. All other important jobs will be pushed to the side as you learn and build the website.
Additionally, because you're not a web design company, there is a good chance your site won’t generate the returns that a professionally designed site would. A web design company will make a competitive site generating more money in the long run.
Reliability - Will Your Website Will Be Reliable
Assuming you have made a website yourself, is it going to be reliable? You’re not a web design expert, so there is a good chance that it’s gonna be too late when you realize your site lacks reliability.
Your website could be working well for months. But the time comes for changes or updates and it shuts down or begins having other problems. It doesn’t look or perform the way it should for reasons you can’t figure out (this also gets back to the time issue).
Bad websites are bad for business, so you’ll need to spend money to get someone who knows what they’re doing for an emergency fix. Down time will also create losses and once the fix has been made it’s still the same website, and will continue to create problems.
A web design company will create a reliable website right away and reduce potential issues like crashing, breaking, or just acting weird while knowing how to overcome these things if/when they do arise.
Design - You Will Get A Better Design
There’s only so much you can do on your own. Most business owners that attempt to build their own site will resort to using a website template. Oftentimes these are the same website templates your competitors use.
If you want your customers to get excited about your website, a web company (with your knowledge of your business) can do that for you. You can get a user -friendly website with its own personal design that’s easy to navigate with a web design company.
Speed - The Website Will Be Faster
A website on its own won’t perform as well as one built with the right plugins and other tools.
Fortunately, a website design company knows what works with and will benefit your website. That means you’ll get an above average website that will not be bogged down with long loading screens allowing you to retain those impatient web users.
Technology - Your Website Will Be Made With The Latest Mobile Technologies
Because you aren’t a web developer, you probably don’t know what these technologies are. Mobile-friendly designs are constantly changing and growing, and not taking this into account will mean you're missing out on a very large portion of potential customers. More than 60% of internet searches happen on mobile phones, so it’s important to have a website that is compatible with many devices.
A professional website company will give you a website that takes advantage of the newest tools and technologies.
Appearance - Your Website Will Look Good
It doesn’t take a whole second to get the first impression of another person. It takes them even less time to get a first impression of a website. Within the first 50 milliseconds of being on a website, the user has already decided whether they’re going to leave.
That means the way your website looks is incredibly important. A website that looks good, clean, and modern across multiple devices will more than likely keep a user longer and make them come back in the future. If your website looks boring or old, the user probably leaves and finds something they like better.
Trust - Trustworthy Appearance
You're the business behind the website and people want to know there is a reputable company on the other side of the website. If you throw a website together in a hurry just editing a random template, users will see through that. A website built without regard to design and functionality will not portray your business well.
A professional web design company can create a website that gives users confidence in your business. Ultimately a nice, functional website can get you more clients and sales. If a user is presented with a website they like, they’re more comfortable doing business with you.
SEO - It Will Be SEO Optimized
A website design company can give your website better search engine ranking. This means it will appear higher in search engine results and more potential customers and clients will be able to find you.
If your site isn’t SEO optimized, it will be difficult for potential clients to discover you. A professional website designer will take basic SEO into account in the early stages and deliver a site somewhat optimized out of the gate. Higher rank increases traffic and that increases sales. If your website can’t be found, you are losing customers.
Money - You Will Make More Money
A good looking, fast website that ranks higher gives a good first impression and inspires trust in the business. That means more customers who are willing to do business with you. Appearance, speed, higher rankings are things you won’t get building a website yourself.
Investment - It is an Investment in Your Future
Your website is an investment, not a cost. When you think of it that way, it’s worth spending a little to get that personalized touch. Your business is unique therefore your site should reflect that. Whether you hire Coinmismatic to design your website or not, just be sure to remember that your website is among the most important parts of your business.
Hire a Professional Web Design Company - These are only a few of the benefits that come with hiring a professional website design company. I could write pages for days and get super technical but things like reliability, speed, trustworthiness, affordability, and a clean professional look should be enough reason for you to let a professional create your business website.
If you’re looking for a local company that understands your region and can work closely with your team to design your website, give Coinmismatic a call at (757) 752-8857 and we’ll evaluate your needs and deliver the experience you want your customers and clients to receive.